The internet is everywhere, and with that comes a higher level of interaction between company and customer. With 91 percent of all online shoppers checking their email at least once a day, email marketing has become a useful tool for companies to communicate with their customers. In addition, 67 percent of customers voluntarily subscribe to a company’s email marketing campaigns with the promise of receiving promotional news and discounts, while 57 percent of customers say they are more likely to buy a product after receiving an email from a company. A well strategized email marketing campaign can bring you closer to your customer than ever before.
Emails provide immediate, actionable and affordable access to your clients. A well designed email layout sent to the entirety of your target audience is as simple as clicking a few keys on your keyboard. Easy customization ensures that you are matching the profile of your customer, giving the customer what they want and giving you better market insight and measurable metrics to make improvements to your campaign, leading to bigger and better results.
Whether you’re a small business just starting out or a Fortune 500 company, email can easily bring high customer accessibility to any company. Get started and design for your audience today with the help of the award winning email marketing designs at Direct-Axis by calling a representative at 1.800.849.3056.